“Interest in natural and ‘getting back to basics’ has boosted ancient grains and superfoods, fostering a principle that age-old staples are better than today’s manufactured options."
Millennial-parents are dedicating space in their cupboards to snacking food options that, as early as a few years ago, were not available in grocery aisles. Weighed against Gen X & Baby Boomers, Millennial-parents are in a league of their own when it comes to what foods they allow their kids to consume and the market which they represent is only growing and becoming more influential to the food industry each year. More conscious of processed ingredients & less likely to purchase foods that are perceived to be ‘unhealthy’, the industry is scrambling to rush product to market that better fits their demands.
Manufacturers are working with ingredients that they’ve never had to source before and vendors are offering a more diverse selection of ingredients than ever, and SIS has been continuing our efforts to create the best and most valued added options for the baking industry. Whether your project calls for claims driven inclusions, offerings with less processed ingredients or even eliminating specific ingredients to react to the market “getting back to basics”, SIS is ready to get working for you.
To see offerings from SIS and talk to a representative directly, please come see us at the Chicago IFT Suppliers Night 2015 on November 11th at the Donald E Stephens Center in Rosemont, IL at booth #1021 from 12pm-5:30.
